Color Viewed On The Monitor vs. Color Printed On Paper

There are many different types of monitors and monitor settings. Some monitors have darker qualities and some have brighter qualities. All monitors use RGB color mode (Red, Green, and Blue) to create colors. Monitors create their own light that is reflected back into the eyes. The light from the monitor creates a more vibrant color than what is printed on paper.

Ink printed on paper relies on ambient light to reflect an image into your eyes causing a seeming shift in appearance if the viewer changes their position. Printing technology uses CMYK  color mode (Cyan, Magenta, Yellow & Black) Be sure to design your artwork working in a CMYK color mode.